Some days I think we have too many choices. There's always a better band to follow, a better tv show to get addicted to, a better (and lower-fat) brand of ice cream to devour, a better mix of a remix, and so on. No wonder marketing strategists are going mad. What ever happened to target markets? I think there are no particulars anymore: no specific age group, no rationale ratio of supply and demand. There are just too many choices. And as consumers, addicts, geeks, we never stop wanting, and we want it all.
After a failed relationship, there will always be someone who'll get fishy on you: There are other fish in the sea, sweetie. Yes, more choices. Infinite options. In a relationship, the sea is equally vast. Though in deeper water, there is still the (slim) chance that you or your partner will wander off to a better school of thought, the what-if-I-were-with-you notion. The better you or the (possibly) better partner just around the the third coral reef to your right.
In this life of too many choices, we are either selecting or swimming, around or away. Still, a few of us choose to stay. Loyalty lies here. Even when we are aware that there's something, someone better, because there definitely is always a better choice, we stay.